HunterGatherer was contacted to pursue a series of five second spots for the United States Census of 2010. The Census Bureau is working hard to reach every person living in America to inform them and their communities about the importance of the 2010 Census—for this occasion, they sought to update their look to entice the public. Our motive was to reflect the look and feel of the form while promoting their tag line, "We can't move forward until you mail it back." Below are the spots, as well as two versions of a banner for tv and web. I worked on storyboarding, design and animation under the direction of Todd St. John.